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New Old World An Indian Journalist Discovers the Changing Face of Europe

New Old World An Indian Journalist Discovers the Changing Face of Europe
Pallavi Aiyar, "New Old World: An Indian Journalist Discovers the Changing Face of Europe"
English | ISBN: 125007231X | 2015 | 320 pages | EPUB | 355 KB
After several years documenting the rise of China, award-winning Indian journalist Pallavi Aiyar moved to Brussels, the headquarters of the European Union, to discover a Europe plagued by a financial crisis, and unsure of its place in a world where new Asian challengers are eroding its old and comfortable certainties. With a lively mix of memoir, reportage and analysis, Aiyar takes the reader on a romp across the continent, meeting workaholic Indian diamond merchants in Antwerp, upstart Chinese wine barons in Bordeaux, Sikh farmhands in the Italian countryside, and Indian engineers running offshore energy turbines in Belgium.

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New Normal in Digital Enterprises Strategies for Sustainable Development

New Normal in Digital Enterprises Strategies for Sustainable Development
New Normal in Digital Enterprises: Strategies for Sustainable Development
English | 2023 | ISBN: 9811986177 | 372 Pages | PDF EPUB (True) | 5 MB
This book discusses the significance of descriptive, predictive, and prescriptive digital enterprises and their practices for different functional domains and in different countries during COVID-19. It explores new dimensions in digital enterprises that are emerging after COVID-19. Varied topics discussed include virtual workplace and workflows, media use, digital security, e-governance, digital supply chains, increased use of AI, new HR practices, and sustainable development in post-pandemic era. The broad range of digital development topics will help business owners, digital professionals, managers, researchers, and academicians.

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New Korean Wave Transnational Cultural Power in the Age of Social Media

New Korean Wave Transnational Cultural Power in the Age of Social Media
New Korean Wave: Transnational Cultural Power in the Age of Social Media By Dal Yong Jin
2016 | 240 Pages | ISBN: 0252039971 | PDF | 2 MB
The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.

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Narrative Advertising Models and Conceptualization in the Digital Age

Narrative Advertising Models and Conceptualization in the Digital Age
Narrative Advertising Models and Conceptualization in the Digital Age By Recep Yılmaz
2017 | 392 Pages | ISBN: 1522523731 | PDF | 19 MB
"This book provides information on new models and conceptualizations for advertising narration, historical transformation of narrative advertising components and researches on narrative advertising. It covers topics such as basic concept of advertising narration to new conceptualizations, augmented reality to violance in narrative advertising, and interactive digital narrative to advergame and advergamers"--

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Names of the Lord Spiritual Living for Today Based on India's Thousand Names of Vishnu

Names of the Lord Spiritual Living for Today Based on India's Thousand Names of Vishnu
Names of the Lord: Spiritual Living for Today Based on India's Thousand Names of Vishnu by Eknath Easwaran
English | February 1, 2023 | ISBN: 1586380036, 1586380605 | True EPUB | 375 pages | 0.9 MB
Short inspirational readings based on India's Thousand Names of Vishnu give us warm, personal reminders to support us spiritually in our daily lives.

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Multiple Sclerosis Therapeutics

Multiple Sclerosis Therapeutics
Rudick A., "Multiple Sclerosis Therapeutics"
English | 2002 | pages: 867 | ISBN: 0203639111, 1853178128 | PDF | 8,3 mb
This textbook examines the most important aspects of multiple sclerosis that impact on clinical trial design, on the development of new disease therapies and on patient care. The international team of contributors discuss the clinical course of multiple sclerosis, its clinical heterogeneity, the presence of subclinical disease activity which occurs during the early stages of the disease. Multiple sclerosis presents clinical challenges: from unexpected and irregular relapses to profressive deterioration.

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