The Cold Call King: The Very Best Book for Digital Marketing by Jon Robert Quinn
English | 2020 | ISBN: N/A | ASIN: B084SSMR1Y | 69 pages | EPUB | 0.10 Mb
If you want to grow your business in a digital world, you have to understand the tools that are available to us today. Tools like Facebook, Instagram and Twitter dominate how we as business owners operate in today's day and age. Using things like YouTube to get your message to the masses is an absolute essential part of the success of your business.

The Captain & Me: On and Off the Field with Thurman Munson By Ron Blomberg, Dan Epstein
2021 | 304 Pages | ISBN: 1629378542 | EPUB | 1 MB
The deeply personal story of a friendship between two teammates, and of a human bond which ultimately transcends the game itself.As back-to-backNo.1draft picks for the New York Yankees, Ron Blomberg and Thurman Munson made for an odd couple. One was a good-looking, gregarious kid from Atlantawho cheerfully talked anyone's ear off at the slightest provocation; the other was a dumpy, grumpy dude from the Midwest rust belt who was about as fond of making idle chit-chat as he was of shaving.Despite the surface differences, the two men would form a close attachment as they ignited a youth movement with the 1970s Yankees. Now, over 40 years after Munson's shocking death in a plane crash at age 32, Blombergopens upto author Dan Epsteinabout the beloved Yankees captain in an extraordinary memoir that reaches far beyond baseball. By turns hilarious and heartbreaking, The Captain & Me sharestalesof clubhouse hijinks during the infamous Bronx Zoo era,adventures on the road, and even rubbing shoulders with mobsters. Blombergalso offers a fascinatingglimpseintobaseballhistory,includingthe first-ever strike and lockout,theescalationof theYankees-RedSox rivalry, and thestartoffull-scale free agency.This illuminating remembrance of Munsonisfilled with untold stories about his analytical-yet-hard-nosed approach to baseball, as well as his kindness and generosity off the field.

Michael I. Norton, "The Cambridge Handbook of Consumer Psychology "
English | ISBN: 1107069203 | 2015 | 780 pages | PDF | 6 MB
Why do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This handbook addresses these key questions and many more. It provides a comprehensive overview of consumer psychology, examining cutting-edge research at the individual, interpersonal, and societal levels. Leading scholars summarize past and current findings and consider future lines of inquiry to deepen our understanding of the psychology behind consumers' decision making, their interactions with other consumers, and the effects of societal factors on consumption. The Cambridge Handbook of Consumer Psychology will act as a valuable guide for faculty as well as graduate and undergraduate students in psychology, marketing, management, sociology, and anthropology.

The Business of Armaments: Armstrongs, Vickers and the International Arms Trade, 1855-1955
English | 2023 | ISBN: 100929752X | 403 Pages | PDF | 2 MB
How did Britain's most prominent armaments firms, Armstrongs and Vickers, build their businesses and sell armaments in Britain and overseas from 1855 to 1955? Joanna Spear presents a comparative analysis of these firms and considers the relationships they built with the British Government and foreign states. She reveals how the firms developed and utilized independent domestic strategies and foreign policies against the backdrop of imperial expansion and the two world wars. Using extensive new research, this study examines the challenges the two firms faced in making domestic and international sales including the British Government's commitment to laissez faire policies, prejudices within the British elite against those in trade, and departmental resistance to dealing with private firms. It shows the suite of strategies and tactics that the firms developed to overcome these obstacles to selling arms at home and abroad and how they built enduring relationships with states in Latin America, Asia, and the Middle East.

Kornelije Kvas, "The Boundaries of Realism in World Literature"
English | ISBN: 1793609101 | 2019 | 206 pages | PDF | 6 MB
This book is a valuable theoretical and critical contribution to the study of realism inworld literature. Proceeding from the mimetic theories of the era of antiquity, and proceeding to explore formalists, structuralists, theories of possible worlds, and theories of simulation, Kvas points to the fictionality of (mimetic) realism, to literature and art as the creation of new, fictional aesthetic worlds, even when-as in the case of realism-there is a programmatic and practical inclination of such art and literature toward the world of the historical and the social-the real in the original sense of the word. This study will enable readers to confront, in a new and dependable manner, the issues of literary realism and its digressions into magical realism.

The Border Within: The Economics of Immigration in an Age of Fear by Tara Watson, Kalee Thompson
English | January 17th, 2022 | ISBN: 022627022X | 304 pages | True EPUB | 0.82 MB
An eye-opening analysis of the costs and effects of immigration and immigration policy, both on American life and on new Americans.

The Books' Road in the Age of Digitization: A Three-Dimensional Analysis
English | 2023 | ISBN: 3662666820 | 463 Pages | PDF EPUB (True) | 3 MB
Although every area of life is permeated by digital processes, the majority of Germans seem to resist digital alternatives with regard to the activity of reading. The printed book continues to enjoy much greater popularity than the eBook. This seems surprising, since the entire communication behavior has moved to digital devices. So what lies behind this? Why are there still printed books in digital times? Previous studies of the printed book have focused primarily on its media future, as this seemed threatened by digitization. In this work, Janina Krieger instead examines the past from three perspectives in order to gain insights into the present. While other studies always chose one method and these mostly belonged to the quantitative approach, here three subjects are identified, which are examined with different methods and in their combination can provide an answer to the research question: the consumers of literature (the readers), literature itself (the selected genre is the novel), and the media theories of the 20th century, which have already dealt with media change.

The Book of Idle Pleasures By Dan Kieran, Tom Hodgkinson
2010 | 224 Pages | ISBN: 0740785087 | EPUB | 5 MB
The Art of Doing Nothing meets The Dangerous Book for Boys in this charming celebration of simple delights.In The Book of Idle Pleasures, the United Kingdom's expert Idlers Tom Hodgkinson and Dan Kieran stand up for the simple pleasures in life . . . by lying down for a nap.With its tongue firmly in its cheek, The Book of Idle Pleasures renounces our world of ever-growing consumer overload in favor of the timelessly true adage that the best things in life really are free.Clever and sometimes all too true in its reflections on 100 simple pastimes--among them slouching, skipping stones, staring out the window, doodling, and, natch, taking a nap--The Book of Idle Pleasures is a charming celebration of simple pleasures for the sake of pleasure itself, making it a soothing antidote for our nonstop culture and an ideal restorative against the costly confusion of our daily existence.

The Book of Dash: Build Dashboards with Python and Descriptionly by Christian Mayer
English | October 25, 2022 | ISBN: 1718502222 | 224 pages | PDF (Converted) | 4.88 Mb
Create stunning interactive dashboard applications in Python with the Dash visualization and data analysis tool. Build interfaces that make sense of your data, and make it pretty.

The Boer War 1899-1902: Ladysmith, Magersfontein, Spion Kop, Kimberley and Mafeking (Despatches from the Front) by John Grehan, Martin Mace
English | September 19, 2014 | ISBN: 1781593280 | 256 pages | EPUB | 6.42 Mb
Fought between the British Empire and the two independent Boer republics, the Orange Free State and the Transvaal Republic, the First Boer War (1880-1881) was a rebellion by the Boers (farmers) against British rule in the Transvaal that reestablished their independence. The engagements that it involved, such as they were, were small and involved few casualties.