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The PDMA Handbook of New Product Development, Second Edition

The PDMA Handbook of New Product Development, Second Edition
The PDMA Handbook of New Product Development, Second Edition By
2005 | 632 Pages | ISBN: 0471485241 | PDF | 9 MB
The completely revised and updated "bible"of new product development: The PDMA Handbook of New Product Development, Second Edition. The PDMA Handbook of New Product Development, Second Edition provides a comprehensive, updated picture of what you as a manager need to know for effective new product development. The book's concise, map-like detail acts as a compass, offering practical information pertaining to every stage of the product development process -- from idea generation to launch to the end of the life cycle. Whether you're a novice or an expert, this edition is ideal as it provides both fundamentals and reliable information on advanced and emerging concepts such as accelerated product development, new product development globalization and benchmarking, and Web-based concept development. Content: Chapter 1 New Products-What Separates the Winners from the Losers and What Drives Success (pages 3-28): Dr. Robert G. CooperChapter 2 A New Product's Development Strategy: Formulation and Implementation (pages 29-45): Dr. George CastellionChapter 3 New Product Portfolio Planning and Management (pages 46-58): Marvin L. PattersonChapter 4 Implementing Product Development (pages 59-72): Mr. Paul O'ConnorChapter 5 Process Ownership (pages 73-80): Dr. W. M. WatsonChapter 6 The Fuzzy Front End for Incremental, Platform, and Breakthrough Products (pages 81-91): Peter A. KoenChapter 7 Service Development (pages 92-107): Mr. Thomas D. Kuczmarski and Mr. Zachary T. JohnstonChapter 8 Innovation in Large Companies: Approaches and Organizational Architecture (pages 111-126): Peter A. KoenChapter 9 Managing Product Development Project Teams (pages 127-143): Dr. Hans J. ThamhainChapter 10 Influence and Politics in Product Development (pages 144-157): Dr. Stephen K. Markham and Dr. Patricia J. HolahanChapter 11 Distributed New Product Development (DNPD) (pages 158-172): Stefan Heck and T. J. GrewalChapter 12 Accelerated Product Development: Techniques and Traps (pages 173-187): Preston G. SmithChapter 13 Market Analysis and Segmentation for New Products (pages 191-210): Dr. Douglas G. Boike, Mr. Ben Bonifant and Tony SiesfeldChapter 14 Obtaining Customer Needs for Product Development (pages 211-227): Dr. Abbie GriffinChapter 15 Contextual Research for New Product Development (pages 228-248): Chris V. ConleyChapter 16 Interacting with Customers in the New Product Development Process (pages 249-262): Dr. Ian AlamChapter 17 Getting Lightning to Strike: Ideation and Concept Generation (pages 263-278): Christopher W. MillerChapter 18 Quantitative Market Research (pages 279-301): Brian D. OttumChapter 19 Extracting Value from Your Patent Portfolio (pages 302-318): Ms. Laura A. Schoppe and Ms. Nancy PekarChapter 20 Technology Management (pages 319-334): Greg Evans and Patrice GausselinChapter 21 Gate Decisions: The Key to Managing Risk during New Product Development (pages 337-348): Jeffrey B. SchmidtChapter 22 Winning Product Review Approval (pages 349-361): Bob LonadierChapter 23 Approaches to New Product Forecasting (pages 362-377): Dr. Kenneth B. KahnChapter 24 Enhancing New Product Development Success through Industrial Design Strategy (pages 378-388): Robert W. VeryzerChapter 25 Building a Bridge to the End User: How Industrial Designers Contribute to Product Development (pages 389-405): Mr. Joseph JuratovacChapter 26 Human Factors Engineering Considerations in New Product Development (pages 406-416): Mary Hoffman PancakeChapter 27 Design Becomes Reality-Rapid Prototyping (pages 417-429): Raymond SanderChapter 28 Risk Tools for Technical Development: Hazard Analysis and FMEA (pages 430-441): Mr. Steven R. Nelson and Fritz EubanksChapter 29 Using an Effective Metrics Program to Support Business Objectives (pages 445-454): Amy ChanChapter 30 Managing New Product and Service Launch (pages 455-465): Sue NagleChapter 31 Managing the Supply Chain Implications of Launch (pages 466-478): Roger J. Calantone, C. Anthony Di Benedetto and Dr. Theodore P. StankChapter 32 Market Testing and Postlaunch Evaluation for Consumer Goods (pages 479-496): David W. OlsonChapter 33 Overview and Context for Life?Cycle Management (pages 497-512): Bill Ausura, Bob Gill and Steven HainesChapter 34 Product Obsolescence and Discontinuation (pages 513-524): Ms. Elizabeth JacksonChapter 35 Lessons Learned from Outstanding Corporate Innovators (pages 527-545): Dr. Douglas Boike, Thomas Hustad, Mr. Stan Jankowski, Sally Evans Kay, Mr. John Moran, Albert Page and Norman ParkerChapter 36 First Results from the 2003 Comparative Performance Assessment Study (CPAS) (pages 546-566): Marjorie Adams?Bigelow

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The Oxford Handbook of Probability and Philosophy

The Oxford Handbook of Probability and Philosophy
Alan Hajek, "The Oxford Handbook of Probability and Philosophy "
English | ISBN: 0199607613 | 2016 | 880 pages | PDF | 6 MB
Probability theory is a key tool of the physical, mathematical, and social sciences. It has also been playing an increasingly significant role in philosophy: in epistemology, philosophy of science, ethics, social philosophy, philosophy of religion, and elsewhere. A case can be made that probability is as vital a part of the philosopher's toolkit as logic. Moreover, there is a fruitful two-way street between probability theory and philosophy: the theory informs much of the work of philosophers, and philosophical inquiry, in turn, has shed considerable light on the theory. This Handbook encapsulates and furthers the influence of philosophy on probability, and of probability on philosophy. Nearly forty articles summarise the state of play and present new insights in various areas of research at the intersection of these two fields. The articles will be of special interest to practitioners of probability who seek a greater understanding of its mathematical and conceptual foundations,

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The Oxford Handbook of Plato, 2nd Edition

The Oxford Handbook of Plato, 2nd Edition
The Oxford Handbook of Plato (Oxford Handbooks), 2nd Edition edited by Gail Fine
English | November 4, 2019 | ISBN: 0190639733 | True EPUB | 792 pages | 1.9 MB
Plato is the best known, and continues to be the most widely studied, of all the ancient Greek philosophers. The updated and original essays in the second edition of the Oxford Handbook of Plato provide in-depth discussions of a variety of topics and dialogues, all serving several functions at once: they survey the current academic landscape; express and develop the authors' own views; and situate those views within a range of alternatives. The result is a useful state-of-the-art reference to the man many consider the most important philosophical thinker in history.

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The Messenger Moderna, the Vaccine, and the Business Gamble That Changed the World

The Messenger Moderna, the Vaccine, and the Business Gamble That Changed the World
The Messenger: Moderna, the Vaccine, and the Business Gamble That Changed the World
English | 2022 | ISBN: 1647823196 | 297 Pages | EPUB | 0.8 MB
At the start of 2020, Moderna was a biotech unicorn with dim prospects. Yes, there was the promise of its disruptive innovation that could transform medicine by using something called messenger RNA, one of the body's building blocks of life, to combat disease. But its stock was under water. There were reports of a toxic work culture. And despite ten years of work, the company was still years away from delivering its first product. Investors were getting antsy, or worse, skeptical.

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The JPS Bible Commentary Song of Songs

The JPS Bible Commentary Song of Songs
Michael Fishbane, "The JPS Bible Commentary: Song of Songs"
English | 2015 | pages: 404 | ISBN: 0827607415 | PDF | 161,9 mb
Song of Songs is a wondrous collection of love lyrics nestled in the heart of the Hebrew Bible-songs of passion and praise between a young maiden and her beloved. It is religious lyric par excellence. But what is its true meaning? Is it an expression of human love and passion, pure and simple? A celebration of the covenant between God and Israel? Or something else?

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The History of Cartography

The History of Cartography
Harley, "The History of Cartography"
English | 1987 | ISBN: 0226316335 | 656 pages | True PDF | 57.6 MB
By developing the broadest and most inclusive definition of the term "map" ever adopted in the history of cartography, this inaugural volume of the History of Cartography series has helped redefine the way maps are studied and understood by scholars in a number of disciplines.

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